Why I Almost Never Get on the Phone for My Business

I don’t like to use the word “hate” simply because it elicits negativity.  That’s something I don’t like to do.

But that doesn’t mean I won’t hesitate to use the word when necessary.

And when it comes to how I spend my time?

There is nothing, and I mean nothing I hate more than wasting time.

Since time is our most precious commodity (at least I certainly believe it is), wasting time equates to loss of life.

As in literally.  You’re literally losing your life because you’re gaining nothing with wasted time.

I could go on and on about this but let me at least acknowledge the subject here.

Why I don’t get on the phone for my business

Simply put?  I don’t need to.

I run an online publishing business.

There is rarely, if ever a time for me to ever need to get on the phone.

There’s practically nothing that can’t be accomplished by email in my line of work.

Look, I totally understand building personal relationships and having rapport with people.

But again, I don’t need to have a ton of relationships in my line of work.

That’s why I turn down nearly every introductory call I’m offered.

If I’m interested in something, 9 times out of 10 I’m going to seek out the best person to talk to.

If anything I’m the one making more outbound calls in my business, which is literally a few times a year.

My business is not the point

I bring up my business because in my business phone calls aren’t really necessary.

But that doesn’t mean in yours they aren’t.

If you’re in sales your livelihood could very well be determined by how much you’re on the phone.

You might have to ask a person where they’re from, how the weather is, and get into all the small talk stuff I can’t stand when I want someone to just get to the damned point already.

That might be a necessity in your business, and if it is, by all means spend as much time as you need to on the phone.

My point is time management

If you can’t guess by now, I’m a productivity guy and that means removing all the waste in my life.

Waste is anything I consider to be not productive or worse yet, counter productive.

It doesn’t matter what your business is.  It also doesn’t matter what kind of life you lead.

The sooner you can cut out all the crap, the better off you’ll be.

In my business I don’t need to use the phone, so I don’t.  It’s that simple.

Speaking of time management, want to be more productive?  Check out my course!

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