We’ve talked about celebrities doing ads overseas for a while on the site here now, but this latest announcement caught my ear in particular.

Bruce Willis has just signed on to front for a Russian bank called Trust Bank. Not unusual, but the best part is the slogan that accompanies his image:

“Trust is just like me, but a bank.”

Yes, yes, and yes. Here, have $100,000 of my savings right now, I trust you like I trust Bruce Willis to make good movies. Errr, at least 10 years ago.