Nov 06 2009
Why Asian Trains are Much Cooler Than Ours
If you walk around New York City you’ll notice plenty of ads on buses and other moving vehicles. Advertisers have gotten it straight that if you slap your brand on something people are looking at that it might get noticed.
But what about trains? There’s no reason that ads shouldn’t be placed on the OUTSIDE of trains. Why? Because they are just as visible as the inside.
Whatever the folks in Japan and China are doing, I like it….
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